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The WatchGuys Journal

Luxury Watch News, Guides & Comparisons

Welcome to the WatchGuys luxury watch blog. Get the latest watch news, in-depth guides on Rolex, Patek Philippe, and Audemars Piguet, side by side model comparisons, and real market insight from the dealers who buy and sell luxury watches every day.

66 Articles

Watch News

New releases, brand announcements, and the stories moving the watch world, from Rolex and Patek Philippe to Audemars Piguet and Omega.

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Hublot x Jeff Koons: Balloon Dog Watch
Latest in Watch News

Hublot x Jeff Koons: Balloon Dog Watch

11 min read

The Hublot Classic Fusion Balloon Dog by Jeff Koons is $25,100, 42mm, 200 pieces per color. A dealer's take on the specs, the rubber parts, and resale.

29 Articles

Watch Comparisons

Side by side breakdowns of the references collectors debate most, from dial variants and bezel inserts to sizing and value.

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Rolex Day-Date vs Datejust: Which to Buy in 2026
Latest in Watch Comparisons

Rolex Day-Date vs Datejust: Which to Buy in 2026

13 min read

Rolex Day-Date vs Datejust compared by an LA dealer, with real 2026 market prices, honest drawbacks, and which model actually suits you.

67 Articles

Celebrity Watches

The watches on the wrists of athletes, artists, and icons, and what those pieces are really worth.

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Inside Jay-Z's $22 Million Watch Collection
Latest in Celebrity Watches

Inside Jay-Z's $22 Million Watch Collection

27 min read

Inside Jay-Z's $22M+ watch collection. Discover rare Rolex Daytona models, Patek Philippe and Richard Mille references, all with current market values.

8 Articles

My Collection

Collectors open up their watch boxes and share the stories behind their favorite pieces.

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2 Articles

How-To Guides

Practical guides for buying, selling, sizing, authenticating, and caring for your luxury watch.

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15 Articles

Rolex FAQ

Straight answers to the most asked Rolex questions on references, production, pricing, and resale value.

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How to Spot a Fake Rolex
Latest in Rolex FAQ

How to Spot a Fake Rolex

16 min read

Real and fake Rolex compared, from the cyclops and rehaut to the caliber 3285 movement. The tells, the exceptions, and what to check first.

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