New Rolex Watches 2023: Watches & Wonders Announcmenet's – WatchGuys
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New Rolex Models 2023

Robert A • Last Updated: March 27, 2023

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Watches and Wonders Geneva, April 2023

Watches & Wonders 2023 Rolex Releases

What the event is, and what Rolex brought to Geneva in 2023.

Watches and Wonders is a highly anticipated annual event in the world of haute horology, a place where manufacturers like Rolex, Cartier, and Patek Philippe unveil their latest timepieces. Previously known as the Salon International de la Haute Horlogerie (SIHH), this prestigious gathering has grown to become an essential focal point in the global watchmaking calendar. The event serves as a platform for the most esteemed brands to showcase their newest innovations, designs, and advancements in watch technology.

In 2023, Watches and Wonders was once again the stage where Rolex announced its new models, triggering excitement among watch collectors, enthusiasts, and industry professionals. The models were introduced in April, as has been the brand's tradition for years. The event took place in Geneva, Switzerland, a city deeply ingrained in the roots of fine watchmaking.

When Rolex launched its new models at Watches and Wonders 2023, the response was, as expected, frenzied. In an age where the demand for luxury watches is skyrocketing, Rolex's new releases often create a sense of hysteria among collectors. Limited availability combined with high demand can lead to immediate waitlists, and it's not uncommon for certain models to trade far above their retail price in the secondary market shortly after release.

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Platinum Daytona Ref. 126506

New Rolex Daytona 126506

The platinum chronograph, its bezel, its movement, and where it trades.

Rolex Daytona 126506 in 950 platinum with chestnut brown Cerachrom bezel and ice blue dial
The Rolex Daytona 126506 in 950 platinum. Source: Rolex.

The Rolex Daytona 126506 represents an extraordinary fusion of robust elegance and high performance, making it a truly remarkable timepiece in the Rolex lineup.

Crafted from 950 platinum, a noble and highly durable metal, both the 40mm case and the Oyster bracelet exude a subtle, sophisticated charm. What sets this watch apart is the chestnut brown monobloc Cerachrom bezel in ceramic with an engraved tachymetric scale, providing a stunning contrast against the platinum. At its heart is Rolex's own 4130 caliber, a self-winding mechanical chronograph movement that underscores the brand's commitment to precision and reliability.

Moreover, the power reserve of approximately 72 hours and water resistance up to 100 meters highlight its practicality for daily wear. With a dial featuring a sunray finish, snailed counters, and a Chromalight display for visibility in dark conditions, the Daytona 126506 seamlessly blends functionality with style. This combination of features makes this timepiece a truly distinctive and highly coveted model among watch enthusiasts and collectors.

Rolex Daytona 126506 pricing

Retail Price$75,000 (est.)
Secondary Price$120,000+

Rolex Daytona 126506 Details

Model NameRolex Daytona
Model Number126506
DialThe dial features an Iceblue sunray finish, snailed counters, and Chromalight display. There is also a diamond set iced blue dial available
CaseThe Daytona 126506 boasts a 40mm case made of 950 platinum, a noble metal that offers robustness and durability. The case also comes with a chestnut brown monobloc Cerachrom bezel in ceramic with engraved tachymetric scale.
MovementThe model uses Rolex's own 4130 caliber, a self-winding mechanical chronograph movement.
BraceletThis Daytona model sports an Oyster bracelet with three-piece links, also made of 950 platinum.
MaterialsAs already noted, both the case and bracelet use 950 platinum. The watch's crystal is made of scratch-resistant sapphire.
Other FeaturesIt offers a power reserve of approximately 72 hours and water resistance up to 100 meters.
60th anniversary Ref. 126500

New Rolex Daytona 126500

The steel Daytona, refined case and face, and a new calibre.

Rolex has unveiled the latest Daytona, marking the 60th anniversary of the iconic model.

With subtle refinements to both the case and face, this updated range exudes a singular design that has been synonymous with the chronograph since its launch. The dial has been revamped with new graphic balance, accentuated by harmonious color combinations that highlight the contrast between the dial and the counters. But that's not all, the Daytona has been fitted with the new calibre 4131, an evolution of the already impressive calibre 4130. Rolex continues to push the boundaries of watchmaking with its cutting-edge technology and timeless designs, and the new Daytona is a testament to this legacy.

Rolex Daytona 126500 Details

Model NameRolex Daytona
Model Number126500
Dial VariationsWhite and Black
Caseback DetailsThe Oyster caseback is redesigned for a slimmer profile.
Rolex MovementNew Caliber 4131, boasting improved power reserve and enhanced chronograph function.
Case Size40mm, with a slimmer profile thanks to the redesigned case and movement.
BraceletOyster bracelet with Oysterlock safety clasp for secure closure.
MaterialsOystersteel, which is extremely resistant and maintains its beauty even in the harshest environments.
Yellow gold GMT Ref. 126713 & 126718

New Rolex GMT-Master II

Gold and two-tone options, the black ceramic bezel, and the Jubilee bracelet.

Rolex GMT-Master II in all yellow gold with black ceramic bezel and Jubilee bracelet
The first-ever Rolex GMT-Master II in all gold with a Jubilee Bracelet and Black Ceramic Bezel. Source: Rolex.

We predicted it and it's HERE! The first-ever Rolex GMT-Master II in all gold with a Jubilee Bracelet and Black Ceramic Bezel.

The Rolex GMT-Master II continues to be a celebrated icon in the world of luxury watches, blending unmatched craftsmanship with practical functionality. The latest iteration as seen in the 2023 release brings forth new yellow gold and two-tone options, offering a refreshed aesthetic twist to the classic model. The GMT-Master II is celebrated for its ability to display multiple time zones, making it a perfect companion for world travelers.

Rolex GMT-Master II 126713 and 126718 pricing

Retail Price$16,450 & $38,900 (est.)

Rolex GMT-Master II 126713 Details

Model NameRolex GMT-Master II
Model Number126713 & 126718
DialThe dial comes in black with a date window at 3 o'clock and features the distinctive Mercedes-style hands.
CaseThe case size is 40mm, available in either solid 18kt yellow gold or a two-tone combination of Oystersteel and 18kt yellow gold, depending on the model.
BezelIt has a bi-directional rotating bezel, fitted with a 24-hour graduated two-color Cerachrom insert in black and brown ceramics.
MovementThis model is powered by Rolex's new-generation calibre 3285, a self-winding mechanical movement with approximately 70 hours of power reserve.
BraceletDepending on the model, the GMT-Master II comes with either an Oyster bracelet in solid 18kt yellow gold or a two-tone combination of Oystersteel and 18kt yellow gold.
MaterialsCase and bracelet materials vary between solid 18kt yellow gold and a combination of Oystersteel and 18kt yellow gold.
Other FeaturesThe watch has a Triplock triple waterproofness system, ensuring waterproof protection up to 100 meters (330 feet). Its Chromalight display enhances visibility in dark conditions.
Oysterflex debut 336239 / 336934 / 336935

New Rolex Sky-Dweller

New dial colors, new bracelet options, and the annual calendar.

Rolex Sky-Dweller 2023 release, 42mm Oyster case with annual calendar and Ring Command bezel
A 2023 Rolex Sky-Dweller. Source: Rolex.

The Rolex Sky-Dweller, lauded for its fusion of elegant design and advanced functionality, welcomed a new addition to its family in 2023, extending its appeal further.

The Sky-Dweller now offers a new selection of vibrant dial colors and bracelet options, providing a broad spectrum of choices for discerning enthusiasts. The most notable update in this year's line-up is the introduction of models with the Oysterflex bracelet, Rolex's high-performance elastomer strap. Offering dual time zones and an annual calendar, the Sky-Dweller continues to be a standout choice for global travelers and those who appreciate horological sophistication.

Rolex Sky-Dweller Details

Model NameRolex Sky-Dweller
Model Numbers336239, 336934 and 336935
Dial(s)The Sky-Dweller models for 2023 come in an array of dial colors, including bright black, bright blue, silver sunray-finish, and white lacquer for Oysterflex models. For Oyster bracelet models, there are new meteorite and black dial options.
CaseThe 42mm Oyster case is available in 18k yellow gold, white gold, and Everose gold, depending on the specific model.
MovementRolex's caliber 9001 is utilized across the models, an automatic movement that offers dual time zones and an annual calendar.
BraceletRolex introduced the Oysterflex bracelet to the Sky-Dweller for the first time, crafted from a high-performance elastomer. Models with the traditional Oystersteel bracelet as well as everose gold options are also available.
MaterialsThe case and bracelet materials depend on the specific model, ranging from 18k yellow gold, white gold, and Everose gold for the case, and elastomer for the Oysterflex bracelet.
Other FeaturesThe Sky-Dweller boasts the unique Ring Command bezel, used to set the date, local time, and reference time. The Chromalight display ensures readability in dark conditions.

With a wider array of styles and the inclusion of the Oysterflex bracelet, the 2023 Rolex Sky-Dweller models offer a blend of luxury and practicality, reinforcing Rolex's prowess in the realm of high-end horology. For the most precise and detailed information, it's always best to refer to the official Rolex website or contact an authorized dealer.

Stone dials Day-Date 36

New Rolex Day-Date

Three stone dial variations, plus the emoji dial rumor.

Rolex just unveiled a new line of Rolex Day-Date 36 models with three new stone dial variations in carnelian "orange" (yellow gold), turquoise (platinum), and a striking green aventurine (everose gold).

Which dial color / variation do you think will command the highest premium? Let us know in the comments below.

We have also heard rumors surface about an EMOJI Rolex! ❤️!!! The emoji Rolex features a jigsaw dial and 10 baguette-cut sapphires. This new Rolex would feature inspirational keywords at the 12 o'clock display (happy, eternity, gratitude, peace, faith, love, and hope), and 31 emojis 💎❤️💪💯. What will they be?!

Celebration motif 31mm / 36mm / 41mm

New Rolex Oyster Perpetual

The "Celebration" Motif Oyster Perpetual was just announced by @rolex to be available in 31mm, 36mm, and 41mm.

The colors resemble all colors used in Rolex's 2020 hue used in the Oyster Perpetual line. Many are calling this the "Bubble Dial", while we've even heard the "Easter Egg" dial. What nickname are you giving it?

RLX titanium 42mm

New Rolex Yacht-Master 42

The latest Rolex Yacht-Master 42 is made of RLX titanium.

The watch has the same sleek and sporty design as the previous did but a third lighter. It features a 42mm case and is equipped with a bidirectional rotatable bezel, allowing for easy time measurement during yacht racing. The watch has a chronometer-certified movement and is waterproof up to 100 meters. This is the second watch Rolex introduced made of RLX titanium.

Explorer 40 40mm

New Rolex Explorer

The new Rolex Explorer pays tribute to the Rolex's history of mountaineering exploration.

The watch has a classic and elegant design with a new 40mm case and is equipped with a chronometer-certified movement and waterproof capabilities of up to 100 meters. If you're an adventurer or explorer looking for a reliable and stylish watch, the new Rolex Explorer 40 is worth considering.

New model line 39mm

New Rolex 1908

The Oyster Perpetual 1908, pays tribute to the brand's first waterproof wristwatch.

The watch has a classic design with a 39mm case and is available in four different colors. This watch has a chronometer-certified movement, waterproof capabilities, and distinctive dial design. The watch will be available in 18K Yellow gold and 18K White gold.

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