Travis Scott Audemars Piguet Watch
In an unprecedented move, Audemars Piguet has partnered with Cactus Jack, the brand and record label founded by influential hip-hop artist Travis Scott. This collaboration heralds a new chapter in luxury watchmaking, combining Audemars Piguet's renowned craftsmanship with the vibrant and daring aesthetic of Travis Scott.
(Image Credit: Audemars Piguet)
The Royal Oak Perpetual Calendar Openworked "Cactus Jack" Limited Edition
Crafted in “chocolate” brown ceramic, the "Cactus Jack" Limited Edition Royal Oak Perpetual Calendar is a first for Audemars Piguet. Affectionately dubbed “the chocolate AP” by Travis Scott, this 41 mm timepiece features a brown aesthetic, a nod to Cactus Jack's signature color. The design incorporates elements that reference Cactus Jack's style, including a unique moon phase at 6 o’clock displaying the label’s emblematic smiley face, with a luminescent coating that glows blue in the dark.
Technical Mastery Meets Artistic Flair
The Royal Oak Perpetual Calendar Openworked "Cactus Jack" features a 41mm diameter and a 9.9mm thickness, with a bezel retaining traditional hexagonal white gold screws. The watch is powered by the self-winding Calibre 5135, an in-house movement that adds a perpetual calendar function to its intricate mechanics. This watch, assuming it is kept fully wound, will not require manual correction until the year 2100.
- Design Aesthetics: The watch showcases a 41 mm case crafted in brown ceramic, marking a first for Audemars Piguet. It resonates with the brown aesthetic, a signature color of Cactus Jack, and is meticulously finished with satin-brushing and polished chamfers.
- Innovative Dial: The sapphire dial reveals the openworked self-winding perpetual calendar movement. It features elements that glow blue or green in the dark, echoing the brand's aesthetic codes.
- Unique Features: The typography of the calendar and week indications is based on Travis Scott's hand-drawn model. The day subdial at 9 o'clock takes the shape of the Cactus Jack logo, while the moon phase at 6 o'clock showcases Cactus Jack's emblematic smiley face with a luminescent coating.
- Movement and Caseback: The watch is powered by the self-winding Calibre 5135 and has a sapphire caseback. The openworked 22-carat pink gold oscillating weight is engraved with the double signature of "Audemars Piguet" and "Cactus Jack"
(Image Credit: Audemars Piguet)
Exquisite Craftsmanship and Innovative Design
The watch showcases a brown ceramic and sapphire caseback revealing the refined decoration of the self-winding Calibre 5135. The movement, visible through the sapphire dial, is rhodium-plated with pink-gold-toned hues. The unique design elements of the watch, including the typography of the calendar indications and the moon phase dial, reflect the creative influence of Travis Scott.
The Audemars Piguet Boutique Makeover
The collaboration was marked by the stunning makeover of the renowned Audemars Piguet boutique in New York. This transformation, both inside and out, celebrated the launch of the "Cactus Jack" Limited Edition Royal Oak Perpetual Calendar, showcasing the collaborative spirit between the two brands.
Limited Edition: A Symbol of Shared Vision
This limited edition of 200 pieces, priced at $201,000, represents the merging of worlds and the shared vision of Audemars Piguet and Travis Scott. The collaboration also extends to an exclusive apparel line, including hoodies, pants, shirts, and crewnecks, which showcase co-branded designs that blend the iconic AP aesthetic with the recognizable Cactus Jack style.
Conclusion: A Landmark in Watchmaking and Culture
The Audemars Piguet x Travis Scott "Cactus Jack" collaboration is more than a luxury timepiece; it is a cultural phenomenon. It symbolizes the fusion of haute horlogerie with the pulsating energy of contemporary music and style, creating a legacy that resonates with watch enthusiasts and fans of Travis Scott alike.