About Robertino Altieri
Robertino Altieri is the founder and CEO of WatchGuys.com, one of the fastest-growing luxury watch platforms in the world. In just a few years, he has built a multi-million-dollar business at the intersection of luxury retail, social media, and community-driven commerce.
Reviewed by WatchGuys
Known for putting a human face on an industry long dominated by faceless dealers, Robertino has grown a global audience of over 300,000 followers on Instagram and more than 10,000 subscribers on YouTube, where he breaks down luxury watch pricing, resale value, and long-term collectability.
As a market expert, Robertino regularly comments on watch investment trends, secondary market dynamics, and the global forces shaping luxury, including tariffs, commodity volatility, and shifting consumer behavior.
He has been featured in and written for The Financial Times, Forbes, GQ, Fortune, Bloomberg, Business Insider, Sports Illustrated, WatchPro, City A.M., Yahoo Finance, Arabian Business, Mail Online, Brainz Magazine, and more.
Robertino’s YouTube Series

Robertino created “Selling Time,” a YouTube series that chronicles the day-to-day operations at WatchGuys. The series has helped position him as a recognizable face in the luxury watch space and contributed to WatchGuys growing to over 500,000 followers across social platforms.
Viral content has turned WatchGuys into a trusted name, connecting the brand with top streamers like iShowSpeed, leading music producers such as Terrace Martin, and elite boxing champions.
More recently, Robertino launched “My Collection,” an episode-based YouTube series where he hosts world-class athletes and celebrities who showcase their personal watch collections. Past guests include Terence Crawford, Chris Eubank Jr., Terrace Martin, and Shakur Stevenson.
On “My Collection,” Robertino famously predicted the victories of both Terence Crawford, who improved to 42-0, and Shakur Stevenson, who reached 25-0.
He gifted Crawford a custom “42-0” Rolex Submariner ahead of his fight with Canelo Alvarez, a prediction that quickly went viral. Months later, he presented Shakur Stevenson with a “25-0” Rolex Submariner ahead of his bout with Teofimo Lopez.
As CEO, Robertino oversees daily operations while focusing on long-term brand growth and expanding WatchGuys’ global presence.
