Justin Bieber wears watches the way most people wear hoodies. Casually, constantly, and almost always worth more than the car parked outside. The pop superstar has quietly assembled one of the most stylistically curious collections in music, ranging from a fully diamond-set Patek Philippe Nautilus worth roughly $600,000 to a vintage Audemars Piguet Royal Oak Jumbo he wore to his own wedding. The publicly photographed pieces add up to over $1.3 million, and the way Bieber rotates between flashy diamond pavé and quiet vintage gold says more about modern collecting than any auction catalog.
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Audemars Piguet Royal Oak Selfwinding 34mm "White Ceramic" 77350CB.OO.1266CB.01
The 77350CB is Bieber's most boundary-pushing Audemars Piguet, a 34mm Royal Oak in full white ceramic. The Grande Tapisserie dial, pink gold applied hour markers, and pink gold hands give it just enough warmth to keep the all-white case from reading clinical. White ceramic is notoriously difficult to machine, which is why this reference sits at multiples of the steel equivalent on the secondary market. Bieber has been photographed wearing this in his Coachella era, signaling a deliberate move toward smaller, quieter cases at exactly the moment most of his rapper peers are sizing up.
Audemars Piguet Royal Oak Frosted Mini 67630BA.GG.1312BA.01-C

The Frosted Gold finish was developed in collaboration with Florentine jeweler Carolina Bucci and applies a centuries-old hammering technique to give the entire case and bracelet a sparkling, almost-diamond-like surface. The 67630BA is the modern 33mm Mini, traditionally marketed as a women's reference, which makes Bieber's wrist-shot in 2024 even more telling. He is at the forefront of a broader trend of male collectors embracing smaller cases. The all-yellow-gold dial pushes monochrome to its limit and still manages to feel restrained.
Audemars Piguet Royal Oak Jumbo "Tropical" 5402BA
This is the watch Bieber reportedly bought himself as a wedding gift, and it is arguably the most historically significant piece in his collection. The 5402 is the original Gerald Genta Royal Oak Jumbo from the mid-1970s, the watch that single-handedly invented the luxury sports watch category. Bieber's example is a yellow gold "BA" variant with a tropical brown dial, the result of decades of sun exposure that collectors specifically hunt for. Choosing a vintage 5402 over yet another modern reference signals that Bieber has crossed from celebrity wrist into genuine collector territory.

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Rolex Cosmograph Daytona 116508 Yellow Gold

The 116508 is the modern yellow gold Daytona, the spiritual heir to Paul Newman's racing chronograph and one of the most universally recognized luxury watches on Earth. Bieber's example pairs the warm champagne dial with the full yellow gold Oyster bracelet, giving it serious 1980s power-broker energy on a wrist covered in modern tattoos. The contrast is the whole point. He has worn this piece in everything from paparazzi-caught street moments to the Met Gala, proving that a single yellow gold Daytona can carry the full spectrum of modern dress codes.
Rolex Day-Date II 41mm 218348 Yellow Gold Diamond Bezel
The Day-Date II is a discontinued reference Rolex only produced from 2008 to 2015, making the 41mm cases scarcer with every year. Bieber's example is the fully loaded factory diamond version with a bezel set with brilliant-cut diamonds and a champagne dial with diamond hour markers. He famously wore this watch in the "Popstar" music video alongside Drake, and the dual-superstar moment instantly turned the 218348 into a status symbol for the streetwear and music-collecting crowd. Larger, heavier, and louder than the modern 40mm Day-Date 40, it is the only generation that pushed the President case into bona fide statement territory.
Rolex Day-Date "Bloodstone" 18038 Yellow Gold
If the diamond Day-Date II is the showpiece, the 18038 is the connoisseur's pick. Produced in the 1970s and 1980s, this 36mm President features a rare green "stella" dial, a glossy lacquer finish that Rolex offered in limited quantities to clients in the Middle East. Today these are some of the most chased-after vintage President dials in the world, fetching multiples of standard examples at Christie's and Phillips. Bieber pairing a $50,000-plus vintage stella with a Balenciaga tracksuit is the exact kind of high-low move that defines his style era.
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Patek Philippe Nautilus 5719/10G Diamond-Set

The 5719/10G is one of the rarest factory-set diamond Nautilus references Patek Philippe has ever produced, an 18k white gold case, bracelet, and dial completely paved with baguette and brilliant-cut diamonds. Patek does not publish production numbers on these, but watch dealers estimate fewer than a handful are made each year. Bieber has been photographed in this Nautilus multiple times since 2018, and at roughly $600,000 it is the most expensive piece in his publicly photographed collection by a wide margin. For context, this is the kind of Patek typically held by sovereign wealth clients and royal families, not 30-year-old pop stars.

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Richard Mille RM-055 Bubba Watson White Ceramic
The RM-055 was developed with two-time Masters champion Bubba Watson and built to survive the shock loads of a 350-yard drive. The case is a sandwich of white ATZ ceramic and grade 5 titanium, the skeletonized movement weighs just a few grams, and total production was capped at fewer than 100 pieces per material variant. White ceramic examples in particular trade at significant premiums because of how difficult the material is to finish without micro-fractures. For Bieber, this is the rare piece in his collection that prioritizes engineering theater over heritage, and at roughly $350,000 on the secondary market it is also one of his most aggressive financial bets.
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Casio G-Shock G-Lide GLX5600-7
The G-Lide GLX5600-7 was the watch on Bieber's wrist during the "Baby" era, when he was 16, wearing purple thermal shirts and snapback hats. The watch costs about $150, packs a tide graph and moon phase indicator, and survived years of red carpets, basketball games, and music videos. It is included here not because of value but because every serious collector starts somewhere, and Bieber's trajectory from a $150 Casio to a $600,000 Patek is one of the cleanest before-and-after stories in modern celebrity watch culture.
What his collection tells us
Bieber's collection breaks the mold most pop stars follow. Where his peers stack iced-out Cuban links and AP Offshore chronographs in increasingly larger sizes, Bieber is moving in the opposite direction. The 34mm white ceramic Royal Oak, the 33mm Frosted Mini, and the vintage 39mm 5402BA all sit well below the 41-44mm range that has dominated celebrity wrists for the last decade. Whether that is taste or trend-setting, it is moving the market. Within months of his white ceramic Royal Oak sighting, dealer waitlists for the reference tightened across the board.
Compared to the rapper-collector blueprint set by Drake or Jay-Z, Bieber's collection skews more European and more old-money. Drake hunts one-of-one customs and Tiffany-dialed Nautilus references. Jay-Z buys $5 million Patek 5711/1As and Richard Mille tourbillons. Bieber, by contrast, owns a vintage 1977 Royal Oak Jumbo, a green stella Day-Date, and a frosted gold mini, three watches that would feel at home on a European auction house catalog cover. The diamond Nautilus and Richard Mille are the loud exceptions that prove the quieter rule.
The legacy of this collection will not be the dollar total. It will be the fact that one of the most-photographed wrists in the world spent the back half of the 2020s validating smaller cases, vintage references, and quiet luxury at exactly the moment the market needed the push. Bieber is shaping the conversation now, not just following it.
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Justin Bieber watch collection FAQ
What is the most expensive watch in Justin Bieber's collection?
The most expensive piece is his Patek Philippe Nautilus 5719/10G, a white gold reference fully set with baguette and brilliant cut diamonds, valued at approximately $600,000. His Richard Mille RM-055 Bubba Watson in white ceramic comes in second at roughly $350,000.
How much is Justin Bieber's entire watch collection worth?
The publicly photographed pieces in his collection add up to approximately $1.36 million across Audemars Piguet, Rolex, Patek Philippe, and Richard Mille. Private holdings and gifts not yet seen in public could push that total significantly higher.
Where can I buy a watch like Justin Bieber's?
WatchGuys carries authenticated pre-owned and unworn examples of nearly every reference in Bieber's collection, including the Audemars Piguet Royal Oak, Royal Oak Frosted Gold, Rolex Daytona, Rolex Day-Date, Patek Philippe Nautilus, and Richard Mille RM-055. Browse our inventory or contact a representative for help sourcing a specific reference.
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