While the competition on the court at the 2025 Wimbledon was fierce, the real show-stoppers may have been the luxury timepieces seen on players, celebrities, and VIPs alike. From rare Rolex Daytonas to diamond-encrusted Richard Milles, here’s a look at the most talked-about watches spotted during the tournament—and the stunning specifications (and prices) behind them.
Jannik Sinner
Fresh off his Grand Slam victory, Jannik Sinner celebrated in style wearing a Rolex Cosmograph Daytona in Everose Gold (Ref. 126515LN). Crafted from 18k Everose gold, this version features a sophisticated sundust and black dial that radiates prestige. It retails for $39,300, though collectors currently pay around $50,000 on the secondary market.
Carlos Alcaraz
Runner-up Carlos Alcaraz didn’t leave empty-handed—at least not when it came to wristwear. He sported a standout Rolex Cosmograph Daytona in Yellow Gold (Ref. 126518LN) with the rare and highly coveted Tiffany blue dial. Made of 18k yellow gold, this piece has become something of a “holy grail” among collectors. The retail price is $37,000, but demand has driven its market value to an astonishing $140,000!
David Beckham
Always a style icon of quiet luxury, David Beckham arrived courtside with a custom Tudor Black Bay Chronograph, fully iced out with factory diamonds on the bezel, lugs, and bracelet. While it is one-of-one and the market value remains a mystery, the Tudor’s exclusivity and customization make it priceless in collector circles.
Molly-Mae Hague
On day two, Molly-Mae turned heads with her Patek Philippe Nautilus 7118/1R, a full rose gold masterpiece with a silvery opaline dial featuring a signature wavy texture. With rose gold numerals and a sleek integrated bracelet, this timepiece is a staple of refined luxury—currently valued at over $100,000.
Aryna Sabalenka
Wimbledon contender Aryna Sabalenka was spotted wearing an Audemars Piguet Royal Oak (Ref. 15551BC.ZZ.D405CR.01) featuring a diamond-set bezel and 18k white gold case. The vibrant green dial and matching leather strap added a sporty yet glamorous touch for the seasoned player. This stylish piece has a market value around $85,000.
Miles Chamley-Watson
Olympic fencer and style maven Miles Chamley-Watson lit up the stands with a Richard Mille RM 67-01 Extra Flat in White Gold and Diamonds. With its skeletonized dial and factory diamond setting, this piece is a serious flex. Its market value soars well beyond $170,000, solidifying its place among the most exclusive watches in the world.
Britney Theriot
Actress and partner of Russell Crowe, Britney Theriot, sat courtside wearing a Rolex Cosmograph Daytona (Ref. 126508) in full 18k yellow gold. She wore a matching model with Crowe, but her Daytona featured a yellow gold Oyster bracelet and was paired with a white dial. It retails at $48,000, but trades for just over $50,000 on the secondary market.
Nick Jonas
Nick Jonas opted for vintage flair, wearing a Rolex Day-Date 18038—often called the “President.” Made of 18k yellow gold, it features a diamond-set black dial and carries the charm of the 1970s era. A classic choice, this vintage model holds a value around $18,000 today.
Roger Federer
Rolex ambassador Roger Federer was seen courtside with the brand new Rolex Land-Dweller (Ref. 127334), an advanced model featuring a white gold case and ground-breaking chronometric technology. With seven patents pending, this release is as technically exciting as it is elegant. This Land-Dweller retails for $15,350, but the buzz around it has raised resale prices to $45,000+.
Mirka Federer
Mirka Federer matched the moment with a showstopping Rolex Day-Date 40 Platinum Green Emerald (Ref. 228396TEM). This watch is peak Rolex opulence, with baguette emerald hour markers, diamond-paved dial, and full platinum construction. Retailing at $500,000, it commands up to $590,000 on the resale market.
Jelena Djokovic
Jelena Djokovic supported her husband courtside wearing a radiant Audemars Piguet Royal Oak Openworked (Ref. 15467OR.OO.1256OR.02). The 18k rose gold case and bracelet are paired with a skeletonized dial and purple inner bezel—a splash of color that adds drama to this technical marvel. Retail: $103,000, with resale values reaching around $140,000.
Final Serve: The Real Winners of Wimbledon
While new tennis champions were crowned this year, the luxury watches spotted courtside told their own story—one of craftsmanship, rarity, and status. From modern masterpieces to vintage icons, Wimbledon 2025 served as a runway for haute horology. Whether you're a seasoned collector or just dreaming of your first Daytona, one thing’s for sure: these timepieces made just as much of an impact on views as the players themselves.
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